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Measuring adoption and discontinuance of low carbon digital innovations

Emilie Vrain of the iDODDLE team has been collaborating with Dr. Javier Palacios-Fenech to explore the use of repeat surveys (survey repeated with the same sample) to measure the adoption and discontinuance of low carbon digitally-enabled products and services. The study identifies the challenges of measuring adoption dynamics and provides valuable insights to improve survey methodologies.

Download journal article here.